Media Strategist Performance Lead – R60,000 to R70,000 p/m, Full-Time

For ambitious professionals in digital media, a new full-time opportunity is available as a Media Strategist & Performance Lead. This role is compensated at R60,000 to R70,000 per month. It offers a chance to lead the paid media strategy, performance optimisation, and reporting functions, making it ideal for those who thrive on data-driven results and clear KPIs. Candidates with over five years of experience in the field and a background in Marketing, Digital Media, or similar are encouraged to consider applying.

Day-to-Day Responsibilities

The Media Strategist & Performance Lead is expected to craft and execute comprehensive paid media strategies across multiple channels, such as social, search, display, and video. The role entails translating business goals into actionable media plans, defining campaign KPIs and objectives, and owning all aspects of campaign performance, efficiency, and ROI.

You’ll be responsible for collaborating with creative, account, and data teams, ensuring seamless implementation and optimal campaign delivery. Analyse complex data sets, oversee pixel and conversion tracking, and provide timely, outcomes-focused reports to stakeholders.

Decisive action is key: anticipate trends, scale campaigns, pause underperformers, and reallocate budgets as needed to maximise impact. The position gives you significant influence over performance direction and optimisation strategies.

Expect to work closely with a Media Specialist for execution, while you steer strategy, insights, and high-level decision-making.

Deliverables are tightly linked to measurable returns, and success in this role is directly tied to campaign outcomes and growth opportunities identified through data-driven insights.

Key Advantages

One notable benefit is the autonomy and authority this job gives over campaign strategy and budget decisions, allowing for visible impact and recognition within the organisation. This makes it especially rewarding for professionals who succeed in ownership and accountability.

Another advantage is the ongoing collaboration with multidisciplinary teams, which enriches skill development and keeps your expertise current in a rapidly evolving digital ecosystem. You’ll also gain valuable experience with cutting-edge tools and advanced analytics platforms.

Potential Drawbacks

The high level of responsibility and deliverable-driven nature of the role could be stressful at times. Performance is continually measured, and only tangible results are celebrated.

Keeping up with changing digital platforms, algorithms, and technology trends can be demanding, requiring regular skills updates and a proactive approach to professional development.

Should You Apply?

This Media Strategist Performance Lead role is ideal for those passionate about digital media and results-driven work. If you excel at cross-functional coordination, are motivated by clear KPIs, and seek visible impact in your career, this could be your path forward. The salary and opportunities for professional growth make it a compelling offer for experienced digital marketers who want to step into a high-impact leadership role.