FMCG Product Marketing Manager
Drive brand development and marketing strategy for diverse FMCG products. Remote work, competitive remuneration, requires strong market insight and campaign leadership.
Day-to-Day Responsibilities
This position centres around developing and implementing comprehensive product marketing plans for fast-moving consumer goods, with a strong focus on remote teamwork and national collaboration.
Responsibilities include market analysis, shaping go-to-market strategies for launches, and creating impactful marketing collateral for both digital and traditional media channels.
Routine tasks also involve managing budgets, tracking campaign performance, and working closely with sales and product development teams to ensure goals are met efficiently.
Insight gathering and trend analysis are vital to inform product positioning, ensuring the brand remains competitive in a dynamic market.
Daily, you will be tasked with balancing strategic planning and hands-on campaign execution while maintaining effective communication across departments.
Pros of This Role
The remote nature of this job offers substantial flexibility, empowering you to strike a healthier work-life balance and avoid time-consuming commutes.
Collaboration with diverse teams nationwide broadens your professional experience and allows you to refine your market understanding and strategic abilities.
Cons of This Role
The reliance on remote work means less face-to-face interaction, which might challenge those who thrive off in-person office dynamics and immediate team feedback.
Managing multi-projects and maintaining high levels of communication demand strong self-management skills and the ability to work independently under time constraints.
Verdict
If you enjoy strategic marketing, data-driven decision making, and flexible work settings, this position is appealing. The scope for growth makes it suitable for experienced FMCG professionals ready for the next career challenge.
